The request usually starts the same way: "We just need a small Salesforce thing."

A blog about optimizing, automating, and succeeding in business
The request usually starts the same way: "We just need a small Salesforce thing."
You know that moment when everyone joins the Salesforce kickoff—half the team’s unclear on what Sale...
Let’s talk customization—again—something we recently dug into in a three-part blog series discussing...
If you’re a non-profit juggling your mission, limited staff, and an even tighter budget, every techn...
There comes a time in every Salesforce project when someone asks, “Do we need to customize this?” It...
When you’re kicking off a new Salesforce implementation, one of the first big questions is: should w...
Sales is changing. Fast. We’ve talked about AI a lot recently, and that’s because it’s literally cha...
Let’s say you’re about to invest in Salesforce. You’ve got goals—big ones. Streamline operations. Un...
If you’ve been following what Salesforce is up to lately, you’ve probably noticed all the buzz aroun...
So you’re planning a Salesforce implementation—or maybe a major enhancement—and know it will be a bi...
At Dynamic Specialties Group, we like to keep things simple, practical, and user-focused. So when so...
If you’ve already invested in Salesforce—or are thinking about it—you’re probably asking the right q...
If you've worked in Salesforce for any length of time, chances are you've built (or inherited) some ...
If you’ve been keeping tabs on Salesforce changes, you probably heard that profiles (think of them a...
If you’ve ever had to wrangle Salesforce change sets, you know the pain. By and large, change sets a...
So, you’re diving into the Salesforce world—maybe for the first time, maybe upgrading, maybe finally...
Let’s be honest—when someone says “discovery,” “governance,” or “project communication,” most people...
Remember when AI assistants were basically glorified search bars? You could ask them to look somethi...
One of our senior consultants said this on a client call last week: We don’t build crap you don’t ne...
Salesforce is best known for being the top CRM in the world—but did you know they also have some ser...
Start with Clear, Consistent Communication Rolling out Salesforce? It’s a big step—and strong commun...
Let’s be real—keeping up with the demands of a fast-paced business world means your tools have to wo...
You guessed it—another edition of Dynamic Specialties Group's "Back to Basics" blog series is here! ...
Welcome back to the Salesforce Back to Basics blog series—your go-to guide for simple yet powerful t...
Ever feel like you spend more time clicking around in Salesforce than actually closing deals? Yeah, ...
So, we hit a bit of a snag with the image for this blog post. We tried using DALL-E to "create a col...
Part I: A Shady Proposition The rain fell like bullets on the streets of Washington, D.C., turning t...
The rain was coming down in sheets as Jill made her way up the steps to the Federal consulting firm,...
It was a dark and stormy night when the CEO of Company Z, a financial services firm, realized that t...
The city skyline stretched out before him, a never-ending vista of towering steel and glass monument...
As businesses grow, managing sales activities can become complex and daunting. Businesses need a rob...
Schedule some time on our calendar and we'd be happy to share a cup of coffee and see where it goes.